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Global Digital Health Market is poised to reach $96 bn by 2025, as forecasted by Medi-Tech Insights

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Fueled by Covid-19, favorable reimbursement (CMS codes in US, Digital Act in Germany etc.) & ageing population with chronic diseases, the Global Digital Health Market is forecasted to reach $ 96 billion by 2025. Total corporate funding for digital health including venture capital, debt and public market financing reached $21.6 billion in 2020, up 103% compared to $10.6 billion in 2019. A unique confluence of new technologies like AI, wearables, remote vitals monitoring are enabling a rapid transformation in the way healthcare is delivered.

Key segments within the Digital Health Market includes:
– Virtual Care including Teleconsultations, Behavioral health amongst others
– Remote Monitoring, Digital Diagnostics and Chronic Disease Management
– Digital Therapeutics

In order to continue the rapid growth, companies need to tackle several challenges that have historically inhibited faster adoption of digital tools in healthcare. Some of those challenges are long regulatory pathway, complex & multi-layered reimbursement systems, lack of interoperability, inertia of health systems and physicians and privacy concerns amongst patients.

The study reveals that in several areas, the pandemic has caused seismic shifts in adoption of digital tools and patients, physicians, health systems have a much more positive outlook compared to 18-20 months earlier. Having used digital tools like virtual consultations, remote patient monitoring for chronic diseases, virtual monitoring of certain end-points for clinical trials, the key decision-makers are ready to allocate significant budgets to enable the digital transformation.

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In the report, we analyze over 200 companies in this sector and assess market size, growth across United States, EU, Middle East, APAC and Latin America.

Virtual Care including Teleconsultations, Behavioral health & innovative delivery models
Includes virtual primary and specialist consultations, remote behavioral health business models and innovative care delivery models. Key companies include Amwell, Teladoc, Dr on Demand, Doctolib, Tytocare and others

Remote Monitoring, Digital Diagnostics and Chronic Disease Management
Growing at 25% CAGR includes chronic care management and post-acute care with companies like Medtronic, Vivify, Withings, HRS, Current Health, Zio, iRhythm and over 100 others leading the way care is given in out-of-hospital settings to improve outcomes and reduce costs.

Digital Therapeutics
We believe the Prescription Digital Therapeutics (PDT) market is growing +36% year over year and may reach ~$12 billion by 2025. Areas of interest within PDT include substance abuse disorder, major depression disorder, insomnia, migraine, pain management, and dieting. Key companies include Pear Therapeutics, Akili, Gaia, Click Therapeutics and also large Pharma players like Novartis, AstraZeneca, Teva are making headway into this fast growing segment of digital health.

Innovative companies are differentiating from their competitors by fine-tuning their business models, refining their product & service offerings and tailoring pricing strategies based on type of customer segment, geographic coverage, population health metrics & continuum of care offered.

Today, there is a unique window of opportunity to tap into this high-growth market by developing the right strategies and leveraging industry acumens. Contact us at to gain exclusive industry insights.

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